Privacy Policy

1. Information we collect

We collect information in two ways: information you give us directly, and information that is collected automatically when you use our website.

Information you give us

When you fill out a consult form, request a booking, or contact us, you may provide:

• Your name, email address, and phone number.
• Information about your dog, such as breed, age, and the behaviors or goals you want to work on.
• Any other details you choose to include in a message to us.

Information collected automatically

When you visit our website, certain information is collected automatically through cookies and similar technologies, including:

• Device and browser information, such as browser type, operating system, and screen size.
• Usage information, such as the pages you view, links you click, and how you reached our site.
• General location derived from your IP address, and online identifiers assigned by analytics and advertising services.

2. How we use your information

We use the information we collect to:

• Respond to your inquiries, schedule consults, and provide training services.
• Operate, maintain, and improve our website and the booking process.
• Understand how visitors use our site so we can make it more useful.
• Measure the performance of our advertising and reach people who may be interested in our services.
• Protect our website against spam, fraud, and abuse.
• Comply with legal obligations and enforce our terms.

3. Analytics and advertising

We use Google Analytics 4 to understand how visitors interact with our website, and Google Ads to measure the results of our advertising and to show relevant ads to people who have visited our site (a practice known as remarketing).

These services are provided by Google. To do their work, they may set cookies and collect online identifiers, device information, and details about your activity on our site. This information helps us count visits, understand which pages are popular, track when a website visit leads to a consult request, and present our ads to you on Google and across the web.

Where enabled on our account, Google's advertising features may use this information, together with data Google holds from your Google account and your activity on other sites and apps, to build a more complete picture for ad measurement and personalization. Google acts as our service provider for analytics and as an advertising partner for ads.

You can learn how Google uses information from sites that use its services at policies.google.com/technologies/partner-sites. Options to limit this collection are described in the sections below.

4. Cookies and similar technologies

Cookies are small files stored on your device. We use them to keep the site working, to measure traffic, and to support advertising. You have several ways to control them:

• Browser controls. Most browsers let you block or delete cookies through their settings. Blocking some cookies may affect how parts of the site work.
• Google Analytics opt-out. You can install the Google Analytics Opt-out Browser Add-on at tools.google.com/dlpage/gaoptout.
• Google ad personalization. You can review and adjust the ads Google shows you at myadcenter.google.com.
• Industry opt-out tools. You can manage interest-based advertising from many companies at optout.aboutads.info and networkadvertising.org/choices.

Some browsers offer a "Do Not Track" or global privacy control signal. Because there is no common industry standard for how these signals are handled, our website does not respond to them at this time. The controls listed above remain available to you.

5. How your information is shared

We do not sell your personal information for money. We share information only in the following ways:

• Service providers. We use trusted companies to run our website and booking process on our behalf. These include analytics and advertising services (Google), website and booking-platform hosting and database services, anti-spam and bot-protection services, and email delivery services. They may only use your information to provide services to us.
• Advertising partners. As described above, our use of Google Ads may involve sharing online identifiers and activity data with Google to measure and serve ads. Depending on your location, this type of sharing may be treated as a "sale" or "sharing" of personal information under some state privacy laws. You can opt out using the controls in Sections 4 and 7.
• Legal reasons. We may disclose information if required by law, or to protect the rights, safety, and property of Steady Steps, our clients, or others.
• Business transfers. If our business is involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction.

6. How long we keep information

We keep the information you give us for as long as needed to respond to you, provide training services, and meet our business and legal obligations. Analytics and advertising data is retained according to the settings and default periods of the services that collect it. When we no longer need information, we take reasonable steps to delete it or remove details that identify you.

7. Your choices and rights

You can:

• Ask us what personal information we hold about you and request a copy.
• Ask us to correct or delete your personal information.
• Opt out of analytics and interest-based advertising using the tools in Section 4.
• Ask us not to share your information with advertising partners.

Depending on where you live, you may have additional rights under laws such as state privacy laws in the United States. We will not deny you service or treat you differently for exercising your privacy rights. To make a request, contact us using the details in Section 12, and we will respond as required by applicable law. We may need to verify your identity before acting on a request.

8. Children's privacy

Our website and services are intended for adults. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

9. How we protect information

We take reasonable measures to protect your information against loss, misuse, and unauthorized access. No website or method of transmission is completely secure, so we cannot guarantee absolute security. Please contact us if you have concerns about the security of your information.

10. Links to other websites

Our website may link to other sites, including our social media pages and our booking platform. We are not responsible for the privacy practices of sites we do not operate. We encourage you to review the privacy policy of any site you visit.

11. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will change the "Last updated" date at the top of this page. Significant changes may be highlighted on our website. Your continued use of the site after an update means you accept the revised policy.

12. How to contact us

If you have questions about this Privacy Policy or how we handle your information, contact us:

• Steady Steps Dog Training
• Email: training@steadystepsdogs.com
• Phone: (425) 686-8161
• Serving King and Snohomish County, Washington